Google - Dear Sophie video

We saw some interesting print ads from Germany & Switzerland, but after seeing the video below you have to re-acknowledge that the U.S. still sets the standard for marketing.

In the video, a father creates a Google/Gmail account for his newborn daughter, and is sending her emails as she is growing up (that she presumably will read later).  It's funny, it's personal, and very touching.  I realize that this coming weekend is Mother's Day, but this is too good to wait for Father's Day.

FYI, the music is an instrumental version of Ingrid Michaelson's song "Sort Of".  Lovely.  Enjoy.